The #1 beauty salon marketing platform & website designs for generating more customers.

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Beauty Salon Hospitality, Japanese Style

Do sanctimonious people really give good customer-service? Oh, they are ever so helpful.  And incredibly friendly.  They are always first in line to help others and do good deeds. At least when it’s certain other people will notice them. There … Continued

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Beauty Salon Marketing and Money Matters

There are some problems in marketing that can be solved by spending more money. Your beauty salon ads aren’t on page one consistently, and your competition is getting more business.  Up your budget and get into those top positions. You … Continued

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In the Eye of the Beholder

I know a woman who will spend $7,000 having her hair styled in 2016. Our new office has extensive grounds and large atrium filled with plants and towering windows.  A beautiful waste of space. Why do we spend so much … Continued

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Measuring What Counts

Digital technology was born for measurement.  Everything that happens online can be tracked, giving us an endless supply of numbers to evaluate. Which is precisely the problem. Even a small beauty salon can find itself wrapped up in analytical data … Continued

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First Steps in Salon Marketing

You and your team are ready to turn-up the marketing for your salon.  Time to get busy. Just don’t get busy doing the wrongs things. Don’t finalize the design for your website before you understand the audience you’re trying to … Continued

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Beauty in the Eye of the Beholder

Does your beauty salon website need to be pretty?  Attractive in layout, imagery, colors, and design style? Often in our website marketing content, we talk about how important it is to have a utilitarian website design.  While you want professional … Continued

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Beer Has Style

Here is a quick, easy tip to implement if you’d like to get more men into your salon:  offer them a beer with their haircut. At our office of about 200 people, there is a local hair stylist who is … Continued

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